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Chiarelli Labs ((opens in a new tab))' school

Learn to sell what you already know how to build.

Short, applied courses for people who work in technology. You read, complete the template, and leave with something ready to use in your business.

4 courses available1 being voted on by studentsone-time payment per course2 more courses in the catalog. View all courses →

you
starting pointYou know how to build
Course 01 · you start hereFrom Code to Contract9 steps · R$30.00Explore →
Course 02 · availableFrom Contract to Delivery6 stages · 18 decisionsExplore →
Course 06 · open for votingIA e automação na operação de serviços?most requested topicVote →
What the Academy is

Chiarelli Labs ((opens in a new tab)) builds automation and AI for companies. The Academy is where it teaches the sales side that brings this work to the client.

01

Applied to your service

Each stage ends with one of your deliverables: an ICP, a diagnosis, a proposal. No disconnected theory.

02

AI prepares, you decide

Prompts with clear criteria for research and repetitive work. The sales judgment remains yours.

03

Made with students

Each edition evolves with feedback from those who applied it. You vote on the next course.

Courses

Each course is short, requires a one-time payment, and has separate access. Start with Course 01 and follow the next courses.

Chiarelli AI Setup

Base rules, delivery flow and spec pipeline as native files for your tool. It is exclusive to people with an active course or who select one in the same order: a subscription, with updates when Leonardo improves his own setup.

01

Base rules

How the AI works on your computer: language, security, code style and limits.

Native file~/.claude/CLAUDE.md

02

Delivery flow

From task to merge: implement, review and validate with separate roles.

Native file~/.claude/skills/sia-entrega/SKILL.md

03

Spec pipeline

From idea to issue: align scope, write the PRD and split it into slices.

Native file~/.claude/skills/sia-to-prd/SKILL.md

Tested on every setup release.

When he improves the setup, yours follows.

Leonardo's setup
Your setupUpdateIn sync

You apply it with one command and the installer keeps a copy of what was already there. No cadence promised.

Buy a course

If you already have an active course, you can subscribe in the members area. You can also include the AI Setup when you select a course in this order.

How you study here

Read, complete, apply.

  1. 1

    Read

    A short guide for each stage, with real examples and a complete fictional case.

  2. 2

    Complete

    The editable template asks the right questions. AI helps with the research.

  3. 3

    Apply

    You finish with the document ready for your next client conversation.

Template 06 · Cost of manual workCOURSE 01
Order checking
2 service agents
12 h
R$ 38
Monthly cost of the problemR$ 1,824
Made with students

Published only with the student's permission, without editing.
Eu sabia programar, mas travava na hora de vender. Com os modelos e a minuta de contrato, mandei minha primeira proposta organizada e fechei o projeto com tudo combinado por escrito.
AntônioDev JrExplore From Code to Contract →
Eu misturava o dinheiro da PJ com a conta pessoal e nunca sabia quanto podia gastar. Com as missões montei a reserva e entendi o que muda nos impostos entre PF e PJ, sem ninguém me empurrar investimento.
HelenaAnalista de finançasExplore From Delivery to Wealth →
As missões me fizeram parar de entregar no escuro. Pela primeira vez fechei um projeto com aceite por escrito e sem aquela discussão de última hora sobre o que estava ou não no escopo.
GiovaniEngenheiro de SoftwareExplore From Contract to Delivery →
Saí com um roteiro claro para abordar o primeiro cliente de fora e receber em dólar. Senti falta de mais exemplos de proposta em inglês, mas a parte de câmbio e contrato valeu muito.
MiguelEmpreendedorExplore From Brazil to the World →
Olhei material por cima, e percebi que será realmente de grande ajuda!
LISBOADEVDev FrellancerExplore From Code to Contract →
Updates

  • From Code to Contract
    V4 · Oct 21, 2026

    Nine narrated lessons, with subtitles

    Each lesson runs 6 to 10 minutes and shows the real templates notebook and spreadsheet being filled in with the Alfa Company case, replacing the silent text cards. They are available in Portuguese, English, and Spanish, with subtitles. The narration uses a synthetic voice, and the script was reviewed by Chiarelli.

  • From Code to Contract
    V3 · Oct 18, 2026

    Complete course in English and Spanish

    Guide, case, templates, prompts, and visual lessons translated and reviewed, with the same learning approach.

  • From Contract to Delivery
    V2 · Oct 18, 2026

    Complete course in English and Spanish

    Six missions, decisions, explanations, and the journey materials have been translated and reviewed, with the same learning approach.

  • From Code to Contract
    V2 · Oct 15, 2026

    Template 13: service agreement draft

    Clauses covering scope, acceptance criteria, change process, deadlines, and client dependencies, with guidance for using each clause.

Next course

Vote on the topic and leave your email address. We will notify you once when the course launches, with no sales sequence.

  • Email confirmation (double opt-in)
  • Your vote counts even without an email address
  • Removal at any time through support

Which topic do you want for Course 06?

Indicative result, updated with each vote.

Leonardo Chiarelli
Leonardo · founder of Labs
Who writes

Each course starts from Chiarelli Labs ((opens in a new tab))' practice: prospecting, diagnosing, and proposing automation and AI projects for small and medium-sized businesses.

Frequently asked questions

Chiarelli Labs' school: short, applied digital courses for people who work in technology to organize their sales activity.

No. Each course requires a one-time payment and has separate access. All the courses you purchase appear together under "My courses".

No. These are digital materials. They do not include individual mentoring, meetings, or implementation.

You vote on the topic and, if you want, leave your email address to receive one launch notification. The result appears on the home page map.

Base rules, delivery flow and spec pipeline as native files for Claude Code, Codex, Cursor and Gemini CLI. You can subscribe if you already have an active course or include the AI Setup when you select a course in the same order: a subscription with updates when Leonardo improves his own setup. Gemini CLI requires an API key or a Code Assist license.

Guide, templates, prompts, and nine narrated lessons. R$30.00, with access shortly after payment confirmation.